Booming Boise: Real Estate Investing Opportunities in One of Idaho’s Hottest Markets with Paul Anderson

I recently sat down with my good friend Paul Anderson, a longtime Idaho lender with deep roots in the industry. From growing up in a brokerage basement to financing projects across the state today, Paul is right in the middle of shaping what gets built and where. One theme stood out: new construction is driving Idaho’s future.

With so many homeowners locked into low interest rates, resale inventory is tight. Builders are pressing forward, and lenders like Paul are making those projects possible. Boise and Beyond Boise itself is boxed in geographically, so growth is happening through upzoning and infill—think townhomes and higher-density options that keep housing attainable. East Boise is surging thanks to Micron’s massive expansion, projected to bring thousands of jobs over the next decade. With jobs comes housing, dining, and retail—creating a ripple effect investors should watch closely.

Meanwhile, Mayfield is emerging between Boise and Mountain Home as Idaho’s newest city, with infrastructure in place and vertical construction underway. Mountain Home itself is buzzing as the Air Force base expands and multifamily demand grows.

Paul is bullish on this area as a long-term play. Transformations Across the Valley Garden City has reinvented itself from manufacturing to wine rooms, riverfront condos, and soon, professional soccer. Northward, Eagle, Star, and Middleton are booming with master-planned communities, golf courses, and destination dining. Canyon County is no different—Caldwell’s downtown has become a vibrant hub, while Nampa is revitalizing and attracting industry. And then there’s Kuna. With Google’s massive data center underway and whispers of Costco along the Meridian-Kuna corridor, this once-sleepy town could become Idaho’s own Reno—a tech and industrial hub supporting Micron and beyond.

Opportunities and Challenges Of course, growth isn’t without challenges. Resale homes compete with new builds offering incentives, infrastructure is straining to keep up, and affordability remains a pressing concern. Yet for strategic investors, the opportunities are wide-ranging—from industrial and multifamily to well-placed single-family homes in Canyon County.

Why Local Insights Matter Talking with Paul reminded me why these conversations matter. Idaho doesn’t fit neatly into national headlines—you need to be in the room with people living and breathing the market every day.

That’s why I’m so excited for Idaho REICon on October 10. It’s built by Idaho investors, for Idaho investors. If you’ve been on the fence, let me reassure you: you belong in that room. The insights and relationships you’ll gain could shape your investing journey in ways you can’t imagine yet.

Why Get in the Room (Idaho REICon)

If you’re newer and wondering whether you belong at a conference like Idaho REICon—you do. You’ll meet people at your level, a step ahead, and a hundred steps ahead. Idaho REICon is built by Idaho investors, for Idaho investors—no fluff, just what works here.

📍 Idaho REICon — October 10 (with a pre-party on the 9th)

Thanks for reading and I’ll see you on October 10th!

Investing in you,
Jonna